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UMBRAGROUP Unveils Its New Brand Strateg

A Key Evolutionary Step Toward the Future of Motion

We are pleased to share an important evolutionary step for UMBRAGROUP: the launch of our new Brand Strategy.

In an industrial landscape undergoing rapid transformation—driven by the energy transition and electrification—innovation and collaboration are becoming essential to face the challenges of the future. In this context, UMBRAGROUP is positioning itself as the Motion Solution Partner for all its stakeholders, with the goal of actively contributing to the development of a more sustainable, collaborative, and forward-looking industrial ecosystem.

“This is our long-term plan, reflecting our commitment to innovation and collaboration.
We are positioning ourselves as a reliable partner for motion solutions.
With a problem-solving approach, we become an extension of our customers’ teams, helping them innovate.”
Matteo Notarangelo, UMBRAGROUP CEO

The new Brand Strategy was created to clearly and distinctively express UMBRAGROUP’s identity and the role we aim to play in our industry: to be a trusted reference point for those seeking advanced, reliable, and sustainable motion solutions.

Let’s move motion technology together.

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